🧠 Role Summary

A Digital Marketing Manager Is Responsible For Developing, Implementing, And Managing Marketing Campaigns That Promote A Company’s Products Or Services. They Play A Major Role In Enhancing Brand Awareness Within The Digital Space And Driving Website Traffic And Acquiring Leads/customers.

📌 Key Responsibilities

• Develop And Execute Digital Marketing Strategies Across Channels (SEO, SEM, Email, Social Media, Display Advertising)

• Manage And Optimize Paid Campaigns On Platforms Like Google Ads, Facebook, LinkedIn, Etc.

• Oversee Content Creation For Blogs, Websites, And Social Media

• Analyze Campaign Performance Using Tools Like Google Analytics And Adjust Strategies Accordingly

• Collaborate With Internal Teams (design, Product, Sales) To Align Marketing Efforts

• Stay Updated With The Latest Digital Trends And Technologies

• Manage The Marketing Budget And Ensure ROI On Campaigns

🎯 Required Skills & Qualifications

• Bachelor’s Degree In Marketing, Business, Or Related Field

• Proven Experience In Digital Marketing Or Related Role (typically 3–5 Years)

• Strong Knowledge Of SEO/SEM, Google Analytics, CRM Tools, And CMS Platforms

• Excellent Communication And Project Management Skills

• Creative Thinking And Problem-solving Abilities